Based in Solihull and Shrewsbury, Equitraction CIC supports community development across the West Midlands, Shropshire and surrounding areas.
We work with charities, community organisations and local groups to improve wellbeing, participation, digital confidence and organisational sustainability through practical support, community-led initiatives and partnership working.
Combining expertise in digital inclusion, organisational development and community engagement, we help organisations strengthen governance, build capacity, make better use of technology and create greater impact for the people and communities they serve.
We support organisations and communities across:
- Solihull
- Birmingham
- Shrewsbury
- Shropshire
- The West Midlands
- Surrounding areas
Our Areas of Focus

Building Stronger Organisations
Helping charities, CICs and community groups strengthen governance, improve digital systems and build capacity for long-term sustainability.

Supporting People and Communities
Developing programmes that improve confidence, wellbeing, participation and social connection.

Using Technology for Positive Change
Exploring how digital tools, Microsoft 365, accessibility features and responsible AI can support individuals and organisations.
Featured Projects

Supporting Community Organisations
Helping charities and community groups strengthen governance, digital systems and organisational resilience.

Digital Support for Carers
Exploring practical ways to help carers and the people they support overcome everyday digital challenges.

Community Skate Hub
Developing an inclusive roller skating initiative that promotes confidence, wellbeing and participation.

Impact & Learning
We believe in measuring what matters.
Through community feedback, learning and evidence gathering, we aim to understand the difference our work makes and continually improve our approach.

Latest News & Updates
Stay informed about our latest projects, partnerships and learning.

Let’s Start a Conversation
Whether you’re a community organisation, funder, volunteer, business or potential partner, we’d love to hear from you.